Content Ideas and Solutions
Award winning content
With a track record of delivering exceptional results, I have meticulously crafted and curated an extensive portfolio of award-winning content.
My expertise spans various mediums, including podcasts, radio stations, and network TV channels, where I have successfully contributed to the success of over 200 podcasts, more than 400 radio stations, and 6 network TV channels.
Moreover, my experience in the broadcasting industry is vast, having produced over 1200 live major broadcasting events. Collaborating with a diverse range of content creators, including over 150 top personalities, 400 music acts, and hundreds of brands, I have consistently delivered captivating and high-quality content.
In today's saturated marketplace, I understand the need for a content strategy that stands out and effectively engages audiences. Drawing upon my extensive experience and deep understanding of the industry, I am well-equipped to help you design a content strategy that not only navigates the challenges of today's marketplace but also positions you for success.
The New Content World
What happens in 60 seconds?
Every minute, the digital landscape is bombarded with an overwhelming influx of content.
To put it into perspective, in just 60 seconds, YouTube witnesses the upload of a staggering 500 hours of video. Meanwhile, 54 million messages are exchanged on WhatsApp, accompanied by 350 million Tweets, 4.4 million Google searches, and over 3 million likes on Facebook. Instagram alone sees a flood of 66,000 posts, and TikTok racks up a mind-boggling 17,000 views. And let's not forget the colossal number of 294 billion emails that are sent.
In this rapidly evolving digital era, it's no longer enough to simply be present on social media platforms. The key lies in utilizing them effectively and creating content that resonates with people in their increasingly busy lives. To truly make an impact, you must craft content that fulfills a genuine need, captures attention, and delivers value in a concise and engaging manner.
By understanding the significance of these statistics and the importance of standing out in a crowded online world, you can strategically tailor your content to cater to your target audience's specific interests, desires, and time constraints. By focusing on creating content that is relevant, valuable, and easily consumable, you can seize the opportunity to make a meaningful impact and connect with your audience amidst the digital noise.
YouTube Content
Callux is a talented YouTube Vlogger specialising in making content stories that really resonate with users.
I teamed up with Callux to help a London university with a stunt we called Staying in the quietest room in the World until I went crazy and the results so far are over 15 million views
Studio & Office
Based in London, UK
International work in Australia, Europe, USA, Africa and Dubai