" I can help you cut through today's saturated marketplace and make compelling content that engages users "
— Andrew Phillips, Content Manager
CONTENT STRATEGIES
Content Strategies, Brand Strategies, Tone of Voice
A successful content strategy begins with a clear direction and a deep understanding of your audience. Knowing who they are and how they consume content is fundamental to cutting through the noise. I’ve had the privilege of collaborating with renowned global brands, including Microsoft, BBC, ABC, Channel 4, HBO, YouTube, Xbox, Sony, Capital Radio, Twitch, and Sky. These experiences have reinforced a vital truth: understanding your audience’s needs is the foundation of impactful content.
In today’s crowded digital landscape, standing out demands more than creativity—it requires precision. By aligning your content with your audience’s preferences and habits, you create meaningful connections that resonate. Whether it’s educating, entertaining, or inspiring, the key is delivering value that enriches their experience.
To excel in the content space, creating for the sake of it won’t suffice. Success hinges on a strategic approach fueled by audience insights and adaptability. Regularly researching, refining, and responding to your audience’s evolving needs will position you to thrive in a competitive market. Remember, the path to impactful content is clear: understand your audience, deliver what matters, and make a difference in their world.
PODCASTS
Producing, Formatting, Presenting, and Content Planning
Throughout my career, I’ve had the privilege of collaborating with an array of esteemed individuals who have left an indelible mark on their industries. Notable names include Ricky Gervais, Karl Pilkington, Stephen Merchant, Zane Lowe, Christian O’Connell, Lauren Laverne, Adam Buxton, Byron Cooke, Shaun Keaveny, Russell Brand, Dermot O’Leary, Jimmy Carr, Zoe Ball, Tim Lovejoy, Simon Pegg, Nick Frost, Suggs, Melanie Sykes, and many more.
Drawing from this wealth of experience, I bring a unique blend of expertise and insight to help you create a podcast that stands out. Whether you’re a seasoned professional or venturing into podcasting for the first time, I can guide you through every stage of the journey—from conceptualizing your idea and refining the format to production, presentation, and promotion. Together, we’ll bring your vision to life and craft content that captivates your target audience.
With my support, you can harness the power of podcasting to amplify your message, showcase your expertise, or entertain and inspire your listeners. Let’s create something remarkable that leaves a lasting impression.
RADIO
Radio Management, Programming, Presentation, Production, and Playlists
Throughout my career, I’ve had the privilege of managing radio stations around the world, overseeing their operations and driving their success. With a deep understanding of all radio formats and day-parts, I’ve also had the opportunity to present shows across a variety of genres, honing my versatility and insight into audience engagement.
One of the most fulfilling aspects of my work has been discovering, nurturing, and collaborating with some of the most talented individuals in the industry. I’ve been fortunate to work alongside exceptional professionals, including Christian O’Connell, Zane Lowe, Lauren Laverne, Zoe Ball, Dermot O’Leary, Tim Lovejoy, Shaun Keaveny, Karl Pilkington, and many others. Together, we’ve crafted compelling content that resonates deeply with audiences.
My experience spans both commercial and public broadcasting, equipping me to navigate the distinct challenges and opportunities each sector presents. I’ve successfully managed national programs, ensuring their quality, relevance, and impact on a broad audience.
With extensive expertise in station management, content development, programming, and talent collaboration, I am well-positioned to provide strategic solutions for any radio-related project. Whether you need guidance on station operations, playlist curation, or talent management, I’m here to help you create impactful and successful radio experiences.
SPORT
Radio Production, Presenting, Commentating, Content plans
With a wealth of experience in both the UK and Australia, I have developed a strong aptitude for working with and presenting sports programs in the dynamic realm of radio.
My expertise spans across a wide range of sports, including football, AFL, cricket, rugby union, and even the Olympics. Through my work, I have honed my skills in providing insightful commentary, conducting engaging interviews with athletes and experts, and delivering compelling analysis of sporting events. Whether it’s capturing the excitement of a live match, sharing behind-the-scenes stories, or offering in-depth analysis, I bring a passion for sports and a deep understanding of the intricacies of each game.
My extensive experience in the field allows me to deliver high-quality and engaging sports content that resonates with listeners, enhancing their experience and keeping them connected to the world of sports through the powerful medium of radio.
MUSIC
Radio presentation and Production
Created bespoke music content, playlists, interviews, and sessions, with music acts around the world on various platforms including, Raye, Wretch32, Bipolar Sunshine, Radiohead, Disclosure, Rudimental, Coldplay, Kings of Leon, Muse, U2, Elbow, Gavin James, Jack Savoretti, Oasis, Blur, Gorillaz, The Verve, REM, Snow Patrol, George Michael, Elton John, Foo Fighters, Queens of The Stone Age, Paul McCartney, and many more
Studio & Office
Based in London, UK
International work in Australia, Europe, USA, Africa and Dubai